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Showing posts with label ICT. Show all posts
Showing posts with label ICT. Show all posts

Friday, 17 February 2012

Irfan Khairi

Profil Usahawan Pilihan


 SEBAGAI usahawan Internet, Irfan dan komputer riba bagai tidak boleh dipisahkan.


DIA tidak perlu meredah kesesakan lalu lintas untuk ke tempat kerja setiap hari. Dia juga tidak perlu bersemuka dengan pelanggan meski dia sebenarnya seorang peniaga. Perniagaannya juga begitu hebat kerana hanya dalam masa beberapa tahun mampu membuatkannya bergelar jutawan, satu gelaran yang diidami ramai.
Itulah secebis kisah mengenai seorang pemuda yang baru berusia awal 30-an, Irfan Khairi yang menceburi perniagaan Internet. Menurut Irfan, dia memerlukan tempoh tiga tahun sahaja untuk bergelar jutawan. Percaya atau tidak, dia hakikatnya meraih gelaran tersebut ketika berusia 25 tahun, iaitu kira-kira tujuh tahun lalu.
Dia sekurang-kurangnya telah membuktikan bahawa Internet bukan sekadar wahana untuk mengaut informasi atau saluran untuk berhibur, tetapi juga medan untuk 'membuat duit'.
Bukan 'membuat duit' seperti terlibat dengan skim cepat kaya atau pelaburan yang tidak sah, ia sebaliknya satu perniagaan yang sama seperti perniagaan lain, menjual barangan atau perkhidmatan. Bezanya, ia menerusi perantaraan Internet.
Mula melangsungkan perniagaan Internet pada tahun 1999 ketika masih menuntut di Universiti Staffordshire, Britain dalam bidang reka bentuk multimedia, Irfan Khairi mengusahakan perkhidmatan mereka bentuk kulit buku, laman web, logo, banner dan produk seperti buku dan peta Malaysia.
"Alhamdulillah, selepas tiga tahun mengusahakan perniagaan Internet, saya berjaya meraih RM1 juta menerusinya sahaja," kata Irfan, 32, ketika ditemui Kosmo! di kediamannya di Damansara, Petaling Jaya, Selangor, baru-baru ini.
Irfan mengambil keputusan meninggalkan pekerjaannya sebagai perunding multimedia di sebuah syarikat terkenal di Britain setelah melihat dia mampu memiliki pendapatan yang jauh lebih baik menerusi perniagaan Internet.
"Sebenarnya, ketika memulakannya lagi saya sudah yakin yang cara ini akan berjaya. Semakin mengujakan apabila saya lihat tempahan datang dari merata tempat di dunia. Misalnya dari Amerika Syarikat, Jepun dan Australia," kata anak kelahiran Ipoh, Perak ini.


IRFAN bekerja keras untuk memajukan perniagaan Internetnya.


Tambahnya lagi, kini dia, komputer dan Internet ibarat tidak boleh dipisahkan. Dalam milikannya sahaja, ada lima buah komputer.
Bunyi kerjanya seakan mudah. Sebahagian besar masa di rumah dan hanya menghadap komputer untuk mengakses Internet. Adakah ia sesenang yang disangka?
Irfan menegaskan: "Saya bekerja keras untuk dapatkan ini. Bukan goyang kaki sahaja."
Ceritanya, dia bekerja dari pagi sampai ke malam dan dari Isnin sampai Ahad. Selain itu, dalam tempoh tiga tahun itu terutamanya, dia selalunya cuma tidur tiga hingga empat jam, selebih masanya bersengkang mata di hadapan komputer menyiapkan tempahan-tempahan grafik dan sebagainya.
"Malahan, pada tahun pertama saya memulakannya, saya sekadar dapat tiga orang pelanggan! Tapi saya tidak berputus asa dan memperbanyakkan membaca buku mengenai perniagaan Internet dan menghadiri ceramah-ceramah berkenaan perniagaan Internet.
"Hasilnya, mulai tahun kedua saya mampu mendapatkan RM2,000 ke atas sehari."
Pengalamannya itu sendiri boleh menjadi ukuran akan potensi perniagaan Internet pada masa ini.
"Bayangkan, yang saya boleh dapat RM2,000 sehari itu ketika perniagaan melalui Internet belum berkembang. Pada masa itu, pengguna Internet hanya 500 juta orang.


IRFAN turut berkongsi rahsia kejayaan dengan menulis buku.

"Tetapi kini pengguna Internet adalah 1.3 bilion dan sudah tentu perniagaan ini mampu memberikan pulangan yang besar buat pengusahanya.
"Lagi pula, sekarang perniagaan atau urusan juga sudah semakin sebati dengan Internet. Bayar saman pun sudah boleh secara dalam talian," katanya sekali gus berbicara soal potensi perniagaan Internet.
Pada masa ini, Irfan mempunyai lima buah laman web antaranyarahsiainternet.comideabubble.com dan slash.com.my.
Jelas Irfan lagi, kelebihan perniagaan Internet adalah dari segi bekerja di rumah dan kos yang rendah.
"Kalau kita meniaga di kedai, paling kurang hendak kena bayar sewa tapak, mungkin RM1,000 sebulan. Namun untuk perniagaan Internet anda cuma perlu memperuntukkan RM15 sebulan untuk sewa letak laman web atau web hosting. Selebihnya mungkin bayaran penggunaan Internet, telefon dan elektrik.
"Masa di rumah juga lebih banyak, dan dapat meluangkan lebih masa dengan keluarga. Saya pun tidak ada orang gaji," kata lelaki yang sudah berumah tangga dan dikurniakan tiga orang cahaya mata ini.
Menyentuh sedikit tentang personalitinya, apa yang boleh dikatakan, dia nampak begitu bersederhana. Pendek kata, gelaran jutawan tidak mengubah dirinya dan dia masih seperti dulu.
Dia selesa berbaju T ketika ditemui tempoh hari dan kenderaan mewah seperti BMW atau Mercedes bukan dalam senarai milikannya.
"Mahu kaya bukan kerana mata duitan. Tetapi kerana ia mampu membantu kita dalam kehidupan. Contohnya, membantu kita untuk mendapatkan rawatan yang terbaik bila sakit dan membantu kita mendapatkan pendidikan yang terbaik untuk anak-anak," katanya.

Apa pun, sesuatu itu tidak mungkin bisa terjadi tanpa minat yang mendalam dan dorongan motivasi yang ampuh. Irfan telah menanam dalam diri untuk menjadi jutawan pada usia 30 tahun ketika berumur 18 tahun lagi.
Dia banyak menghabiskan masa membaca buku-buku motivasi sejak usia remaja lagi. Buku seperti Think and Grow Rich oleh Napoleon Hill adalah antara buku yang telah memberinya inspirasi.
Penglibatannya dalam perniagaan Internet juga banyak disumbangkan oleh minatnya menjadi ahli perniagaan yang terpupuk sejak mengikuti pengajian dalam bidang ekonomi di Universiti Teknologi Mara (UiTM).
Lukisan serta seni reka pula sememangnya telah menjadi kegemarannya sejak kecil lagi dan semakin bercambah apabila melanjutkan pengajian multimedia di Britain.
"Misi saya kini ialah untuk memberi motivasi kepada orang lain agar mereka dapat mencari kekuatan diri sendiri dan menggunakannya untuk membuat duit," katanya yang telah menulis beberapa buku, mengadakan ceramah perniagaan Internet, mempunyai program di radio dan televisyen.
"Berniaga sememangnya kunci untuk menjadi kaya dan dianggarkan 74 peratus jutawan dunia datang daripada bidang perniagaan. Perniagaan Internet pula mempunyai potensi yang amat besar untuk berjaya.
"Cuma cabarannya ialah bagaimana untuk kita meyakinkan khalayak tentang produk dan perkhidmatan kita kerana kita tidak bersemuka dengan mereka dan mereka tidak boleh memegang atau merasa produk kita. Mereka hanya boleh melihat fotonya di monitor komputer," ujarnya.

Tuesday, 14 February 2012

Mark Chang Mun Kee

Profil Usahawan Pilihan
pic
Mark Chang Mun Kee
 
Founder
JobStreet


Turning Classifieds Into Cash

Cris Prystay 01.28.08

Selling Internet job listings in booming Asia seems like a cinch. But it was Mark Chang's caution that's made JobStreet a success. 


When Malaysian Mark Chang started online job-listing company JobStreet in 1997, he figured it would earn him a regular paycheck and allow him to be his own boss, but he didn't expect anything more. "I really thought it would be a mom-and-pop kind of thing," he says. Fast-forward ten years: JobStreet is now Southeast Asia's largest online employment company. It's growing in Hong Kong and India, and it's entered Japan.

The company, whose clients include the likes of Dell (nasdaq: DELL - news -people ), Siemens (nyse: SI - news -people ) and Canon (nyse: CAJ - news -people ), serves more than 45,000 employers and 4 million registered job seekers. Asia's sizzling growth has meant plenty of business in industries from banking to manufacturing desperate to fill jobs. "When the economy is strong, companies need to keep expanding, so we get a lot of companies coming back to us," says Chang. "When the unemployment rate in Singapore, for example, dips so low, companies must look outside of Singapore for labor. A company like us, on the Internet, can reach out to Malaysia, India, Indonesia, the Philippines and tap job seekers across the region."

In July, in fact, it formed a joint venture in Japan that will advertise for engineers from around Asia to work in Japan's technology sector. Japanese electronics makers have moved most of their factories to other parts of Asia, but they still need midlevel engineers in their research and development centers back home. JobStreet also has branched into other services, such as providing custom-made recruitment software for multinationals. Dell's Malaysian call center hired it to screen candidates and compile shortlists for the personnel department. Shell picked JobStreet to design and manage the oil giant's global online employment site.

JobStreet is still small, but its profits and revenue are growing fast. The company hasn't announced its 2007 results yet, but Shin Kao Jack, a technology analyst at OSK Investment Bank in Kuala Lumpur, estimates that net profit hit $9.6 million, a 40% jump over 2006. Revenue reached $24.6 million, he figures, up 24% from the year before. It listed on Malaysia's technology exchange, the Mesdaq, in 2004, and the shares are up 46% over the past year, to a recent 54 cents. Last year the company landed on FORBES ASIA's list of the best public companies in Asia-Pacific, with under $1 billion in annual revenue.

How this Kuala Lumpur startup flourished beyond its founder's expectations has very much to do with the founder himself. A soft-spoken engineer, Chang, 43, has an innate conservatism that led him to seek advice from people who made sense and to shrug off the myriad Internet experts and would-be investors who urged JobStreet to grow fast. This helped the company sidestep the dot-com bust in 2000, which wiped out many of his competitors. When Asia's economic boom resumed, JobStreet was well positioned. Along the way Chang, who wrote much of the software that powers the company, had to learn to relinquish control of the technical stuff and don the mantle of chief executive.

 
After graduating from the Massachusetts Institute of Technology with a master's degree in mechanical engineering in 1990, Chang returned to Malaysia and took a job as an engineer at a catheter factory in Perlis, a rural state on the Thai border. He spent his evenings and weekends tooling around the Internet. In 1995, figuring he was ready to set out on his own, he started Malaysia Online, the country's first commercial Web site. MOL offered the usual portal services, including online classifieds, and Chang quickly noticed that the job listings were popular. That led to JobStreet.com.

The site's growth soon bumped into a problem: Malaysia's then slow Internet speeds were putting off some job seekers. So he wrote software enabling the site to match jobs with job seekers and automatically e-mail them when a suitable opening was posted. That way they didn't have to keep logging on to the system to conduct fresh searches of the listings.

By 2000 Chang had decided he had too much on his plate with MOL. He spun off JobStreet into a separate company and sold MOL for $3.2 million to Vincent Tan, the chief executive and controlling shareholder of Berjaya Group. He then plowed $2.6 million into JobStreet and began building the site in earnest. Malaysia's large electronics manufacturing sector, which boasts Dell, Intel (nasdaq: INTC - news people ) and Motorola (nyse: MOT - news people ) plants, formed the core of JobStreet's early clientele, later followed by industries such as banking and hospitality.

During the early years Chang was basically winging it. "When I started JobStreet, I had no business plan," he says. "I just thought, 'I'll try it for two years and see how it goes.'" His approach worked in his favor as dot-com fever swept through Asia in 1998 and 1999 and Internet consultants and angel investors bombarded Chang with business plans and big ideas. He shrugged most of them off. "People were just handing out cash in those days," he says. "And these people had suggestions that seemed so unbelievable I couldn't sign my name to them." Some, he recalls, thought JobStreet should quickly expand clear across Asia and list on Nasdaq. "I thought they were crazy. We couldn't even list on Nasdaq now." That caution served him well. When the bubble burst, JobStreet still had plenty of cash and didn't have to fire people or shut down.

He did, however, open the door to a seasoned global investor. In 1999 he accepted a $1.6 million investment from San Francisco venture capital firm Walden International. After putting in more money in 2001, Walden owned 30% of JobStreet. It urged Chang to hire a chief executive who had more business experience, but there weren't any compelling candidates on the horizon. So Walden decided Chang should stay put--but start acting like a chief executive. That was tough for Chang. "I had to switch modes," he says. "I was acting more like an inventor than a manager. I wasn't profit-minded." To help out, he recruited two Malaysian classmates from MIT: Albert Wong as chief technology officer and Suresh Thiru as chief operating officer.

Walden also urged Chang to expand to a few key Southeast Asian countries, such as Singapore and the Philippines. And it pushed him to trim costs--JobStreet, as well as MOL, was losing money. "It was a wake-up call," he says. "They demanded that we run it like a real company."

JobStreet is now the largest online recruiter in Malaysia and the Philippines and number two in Singapore. It's not in Thailand yet but is looking to enter. And its seven-year-old India unit, which had languished in a very competitive market, is gaining traction. Last April JobStreet sold half of its India unit for $2 million to Television Eighteen India in Mumbai, which promptly began promoting the site on the air. Since then the number of registered users has climbed 25%, to 1.5 million.

While some countries such as India have strong online recruiters, there are few regional players. Hong Kong's JobsDB, which isn't listed, is JobStreet's chief regional rival. Jobsdb, which operates in 11 countries, says it counts 7 million registered job seekers.

JobStreet's move into software services got a boost from Shell in 2006. Shell bought a customized version of JobStreet's recruitment software to power its employment Web sites worldwide and outsourced the sites' management to JobStreet. JobStreet's system helps Shell screen, process and track applications around the globe. Shell Malaysia was one of its first big customers, so when the parent company, which was using six different recruitment software systems worldwide, decided to pick one, Shell Malaysia backed the JobStreet offering, according to Chang. That deal was worth $1 million, plus an annual retainer of $500,000, he says.

The Shell deal impressed Flextronics International (nasdaq: FLEX -news people ), which then bought JobStreet's software to manage its online application and tracking processes in seven Asian countries. Flextronics, the giant Singapore contract electronics manufacturer, considered a host of well-known human resources software packages but soon settled on JobStreet. "Our margin is very, very thin," says Andy Li, Flextronics' director of talent acquisition in Asia. "We needed to look at a GE kind of effectiveness at Wal-Mart (nyse: WMT - news people ) prices." Li liked that JobStreet was able to quickly customize the software for each country, so applicants who visit the Web site in South Korea are able to peruse job postings in Korean.

JobStreet's success has attracted overseas investors. Some 43% of the company is held by institutional investors. U.S. fund Fidelity International holds 10%, U.S. hedge fund Armor Capital 8%. Chang, the largest single shareholder, owns 12%, Walden still 2%. OSK Securities recommends buying the stock. "I like the company," says analyst Shin. "It's young and growing, and has the potential to become world class."

Ganesh Kumar Bangah

Profil Usahawan Pilihan
Ganesh Kumar Bangah 


Co-Founder of MOL and 
Group CEO of Friendster


Ganesh Kumar Bangah, 31, co-founder of MOL and group CEO of Friendster
HIS success story is almost legendary in Malaysia's field of information, communications and technology. He built MOL Access-Portal Berhad (MOL) from scratch to become one of the biggest online payment service providers in Asia with an annual revenue of RM320 million, over 500,000 physical payment channels across 75 countries, handling over five million transactions a month.

He was certified by the Malaysia Book of Records as the youngest chief executive of a public-listed company in Malaysia when he listed MOL on the Mesdaq market of Bursa Malaysia at 23. He won the JCI 2009 Creative Young Entrepreneur Award, the Pikom Technopreneur Excellence Award at the ICT Leadership Awards 2009, and is acknowledged by Society Magazine as one of the 100 people you must know in Asia.

Late last year, he again made headlines when he led MOL to take over social networking site Friendster.

"I've always wanted to be the Bill Gates of Malaysia. I saw him on television when I was a cybercafé operator in my teens in Johor. I told my boss then that I wanted to be the Bill Gates of Malaysia," he says with a laugh.

Having started early in business, Ganesh says one of the biggest obstacles was getting people to understand "the need to be crazy".

"The last thing I did was buy Friendster and everyone was asking me why. You must think far and see things for the value they can give you. Getting people to understand that you need to be a little crazy or to be different to be special, I think that's the hardest thing."
Being in business also means there is never really a day off.

"You will always be constantly thinking about how to do things better, faster, to innovate and create. It is very much a 24/7 'job'."

He also admits that it is never easy to handle change.

"Every time you list a company, de-list it, or buy another company, it is never easy in the beginning. But managing these changes, these jumps, pushed me to grow. Buying Friendster, for example, means that I really had to learn the American culture."

While it is heartening that many young Malaysians want to be entrepreneurs, he says they should not think in the short term.

"I think our entrepreneurs tend to do something for a couple of years, give up, and move on to something else. They have to realise that nothing worth doing is easy but if you keep at it, you become better at it and you will make it. Don't give up."

Tengku Farith Ritahuddeen

Profil Usahawan Pilihan
 
Tengku Farith Ritahuddeen
 
Presiden

SKALI (Alam Teknokrat Sdn Bhd)

Tengku Farith Rithauddeen merupakan salah seorang penggerak industri Teknologi Maklumat (IT) di Malaysia. Pembabitan beliau di dalam industri IT di Malaysia bermula sejak dari awal tahun 1990.
Merupakan Presiden dan salah seorang pengasas SKALI (Alam Teknokrat Sdn Bhd), beliau bersama tiga rakan-rakan lain iaitu Aimi Aizal, Maznida Mokhtar dan Azmi Ahmad telah menubuhkan SKALI pada tahun 1997.
Kerjaya beliau bermula di dalam bidang perbankan di Commerce International Merchant Bankers (CIMB) dan walaupun mempunyai peluang yang cerah mendaki tangga korporat, beliau bertekad memilih untuk menjadi usahawan tekno bersama beberapa rakan-rakannya untuk meredah arus perkembangan ICT negara menerusi SKALI.
Di CIMB beliau memainkan peranan penting di dalam jabatan Kewangan Korporat dan Pemasaran Modal dan mempunyai pengalaman yang luas mengenai penstrukturan korporat dan kewangan.
Melalui pengalamannya di CIMB, beliau telah berjaya membina rangkaian perniagaan yang kukuh dengan beberapa bank pelaburan di Malaysia, para analisis, pelabur modal kapital dan para pelabur, dan terbabit di dalam pembangunan strategik konsultansi korporat untuk Pelabuhan Penang, sebuah agensi di bawah Kementerian Pembangunan Luar Bandar dan KPJ Healthcare Bhd.
Seterusnya, beliau mengembangkan kerjayanya di Road Builder (M) Holdings Berhad dan bertanggungjawab di dalam pembangunan strategik untuk projek-projek pembinaan dan infrastruktur. Di Road Builder, beliau memainkan peranan penting dalam mendapatkan beberapa projek-projek penswastaan yang berkaitan pembinaan dan infrastruktur.
Tengku Farith juga pernah mengetuai sebuah syarikat pengeluar tempatan yang terbabit di dalam pengeluaran bahan-bahan pembinaan. Berkhidmat selama empat tahun di syarikat terbabit, beliau bertanggungjawab mengendalikan seramai 160 kakitangan dan mengendalikan dua kilang pengeluaran serentak.
Tengku Farith juga merupakan Presiden untuk Pertubuhan Usahawan Teknokrat Malaysia (TeAM) Technopreneurs Association of Malaysia. TeAM telah ditubuhkan untuk membantu pembangunan teknologi maklumat di Malaysia.
Selain itu, beliau juga merupakan salah seorang pengasas NEF (New Entrepreneur Forum) sebuah badan yang membantu pembangunan usahawan bumiputera di Malaysia.
Pada tahun 2002, beliau telah dipilih di dalam senarai 100 pemimpin untuk 100 Global Leaders for Tomorrow (GLT) daripada Forum Ekonomi Dunia di Davos, Switzerland dan telah dianugerahkan Anugerah Usahawan Muda daripada Dewan Perniagaan Melayu Muda pada tahun 2004.
Kecemerlangan Tengku Farith terbukti apabila dia diberi kepercayaan menjadi ahli kounsel bagi NITC dan Technopreneur Flagship - MDC
Tengku Farith merupakan lulusan Sarjana Muda di dalam bidang Ekonomi daripada Universiti Carleton pada 1992.

Looi Kien Leong

Profil Usahawan Pilihan
LOOI KIEN LEONG
 
EXECUTIVE CHAIRMAN, 
1001TECH GROUP CHAIRMAN, ASOCIO ADVISOR/CHAIRMAN OF INTERNATIONA AFFAIRS, PIKOM

Mr Looi Kien Leong has been at the forefront of the ICT and multimedia industry since technology spreads its roots in Malaysia in the early 1980s. He is an active leader, proponent, and supporter of the ICT industry.

He graduated from La Trobe University, Melbourne, Australia with a Bachelor of Economics in 1975-1977 and Graduate Diploma in Computer Science in 1979.

Looi is the founder and Executive Chairman of 1001 Technologies Sdn Bhd. Twenty eight years ago, he founded SCS Computer Systems Group in Malaysia (a subsidiary of Singapore Computer Systems Ltd which is part of the Singapore Technologies Group). He grew the Group from zero base to one of the biggest systems integrator in Malaysia.

Looi is also a notable leader of the Asian-Oceanian Computing Industry Organisation  (ASOCIO). In recognition of his credentials, he was awarded the ASOCIO Personality Award in November 2003 and subsequently appointed as ASOCIO Vice President before he was elected as current ASOCIO Chairman.

Looi has been an active proponent of PIKOM, the Association of Computer and Multimedia Industry of Malaysia, for the past fifteen years in many capacities including Councilor for Distributions Group, Treasurer, Secretary, Deputy Chairman and Chairman 2001/2003 of PIKOM. During his tenure as PIKOM Chairman, Looi effectively contributed strategies and charted directions to propel the ICT and multimedia industry growth in Malaysia. Through his vast experience and expertise in PIKOM, Looi currently holds the post of Advisor/Chairman of International Affairs, charting strategies for export markets.

Looi was elected to represent Malaysia as a member of the steering committee (Board) for the World Information Technology and Services Alliance (WITSA), a world association governing the ICT industry and was the Chairman for WITSA Global Trade Committee in 2008/2009.

Looi had also successfully championed the bid to host the World Congress in Information Technology 2008 (WCIT) in Malaysia, making Malaysia the first South East Asian country to host this prestigious ICT event. The WCIT is a premier world conference held every alternate year. He was appointed as Director in WCIT 2008 Sdn Bhd and also Chairman of WCIT2008 Project in PIKOM.


Looi has been a key member in helping the Malaysia ICT industry to identify individuals, students, entrepreneurs, SMEs and organisations with outstanding achievements. He has been a member of the Faculty Industry Advisory Panel of The Faculty of Information Technology, Multimedia University of Malaysia (MMU) since 2006.

Looi’s experience in judging included Premier IT Awards, PIKOM/Computimes IT Awards 2001, Asia Pacific Multimedia Super Corridor (MSC) IT&T Awards (APMITTA) 2002, MSC-Asia

Pacific ICT (MSC-APICTA) 2003-2007 in various categories, International Asia Pacific ICT (APICTA) 2004-2008 in various categories and has been appointed as its Chief Judge for 2010. He had also involved in the judging of HSBC Entrepreneur Awards 2006-2011.

Looi has represented Malaysia’s interests in the international arena by leading delegations and actively participating in WCITs (2000, 2002, 2004, 2006, 2008 & 2010); the Asia Pacific Regional Internet Conference on Operational Technologies (APRICOT), the Malaysian Trade and Investment Mission to various countries, the Multimedia Super Corridor 5th International Advisory Panel Meeting in 2001 and 2nd Global Knowledge Conference.

Looi was a prominent speaker at Australia Malaysia Free Trade Agreement Conference in 2005, The ICT SME Summit 2007 on The Net Generation SME in Bangkok, The NASSCOM India Leadership Forum 2008 on ‘CONNECTED ASIA - the rising Giant!!’, Computerworld Malaysia Data Center Forum 2008 on “Operating The Strategy”, World Information Technology Forum 2009 in Hanoi on Public And Private Sector Partnership Through ICT

Enabling: A Malaysia Perspective and ASOCIO Multilateral Visit to Suzhou&Chongqing in 2009 on Strengthening The Business Relationship Between Asian Countries For Asia Enterprise Application Promotion.


Source : 
http://www.google.com.my/url?sa=t&rct=j&q=looi%20kien%20leong%20wiki&source=web&cd=7&ved=0CEIQFjAG&url=http%3A%2F%2F

Pua Khein-Seng

Profil Usahawan Pilihan
 
Pua Khein-Seng
 
President and Co-Founder

Phison Electronics Corp

Up close & personal with Pua Khein-Seng

By LEE KIAN SEONG

IT’S not easy running a multi-billion dollar business. Such an accomplishment is more impressive when you consider that the person doing it is a young man who not that long ago struggled to pay his tuition fees and living expenses.
The company is Phison Electronics Corp, a listed technology company in Taiwan with a market capitalisation of almost NT$40bil (RM4.3bil). Its main claim to fame is that it changed how many personal computer users store and transfer data.
According to Phison’s website, in 2001, the company came up with a product that led to the demise of the floppy disk. It was the world’s first USB (universal serial bus) “flash removable disk”. Most of us know it simply as a pen drive. In fact, that was what Phison named the product.
(USB flash removable disks are also known as thumb drives, yet another trademark that has evolved into a generic term.)
Phison’s president and co-founder is Pua Khein-Seng, an energetic 35-year-old whose childhood memories include fishing trips and living in a place surrounded by paddy fields. After all, he grew up in the pretty village of Sekinchan, Selangor.
Yes, the man behind the pen drive is a Malaysian. Although he has been living in Taiwan for the past 16 years, Pua still considers Malaysia as his home.
His success story began in 1993, when he arrived in Taiwan to study electrical control engineering at the National Chiao Tung University. During his three years there, he worked part time, earning about NT$80 per hour (RM8), to help pay his way.
“My intention was to come back to Malaysia after graduating,” he says, adding that he had already given up his ambition to get a master’s degree because it cost too much to prepare for a qualifying examination.
Then, in his third year at the university, the rules changed. Students need not sit for the exam to gain entry into a master’s programme if they do very well for their first degreee. Pua not only obtained first class honours but was also top in his faculty. He thus kept his dream alive.
Phison takes off
After Pua obtained his master’s degree, a professor at the university offered him a salary of NT$5,000 per month to research and develop memory controllers. The professor set up a company with his friends, and Pua became an employee.
As a key engineer in the company, he travelled to places like South Korea and Japan for meetings. It was a time to gain valuable experience and exposure. That ended when friction and office politics nudged Pua into a decision to leave. However, complications over his work permit blocked his exit and forced a long negotiation.
Eventually, the shareholders promised to invest NT$30mil in a spin-off company where Pua would have a lead role alongside some friends. But things did not go as planned. The shareholders only invested NT$1mil and later opted to give up.
“We faced some problems that time as we had purchased equipment, and the resources were ready,” Pua recalls.
Clinging to the principle of never backing down in the face of adversity, Pua and his friends chose to forge ahead with the new venture. But first, they needed fresh capital.
The target was NT$6mil which they hoped to achieve through borrowings and their own savings. At that time, venture capitalists were not exactly in a hurry to put money in the fledgeling business. Through his contacts, Pua finally secured some investments to get the business running. With that, Phison got off the ground.
According to Pua, the company was not producing USB drives when it began operating in 2000. Instead, it was making USB card readers. In fact, Phison also claims to make the world’s first 5-in-1card reader.
In January 2001, an Australian customer approached the company on the possibility of producing a USB drive. This put Phison on the path to its rapid rise.
“There was already a USB drive but we invented the USB drive SoC (system on chip), which uses a single chip,” Pua explains. He was only 27 at that time.
Despite this milestone, the company still had to grapple with teething problems. It was tough, for example, for a start-up with limited funds to attract talent. “We tried to hire Malaysians who had just graduated in Taiwan but it was hard to obtain work permits,” he says.
The company’s stature and appeal have since grown following its listing on the Taiwan Stock Exchange in 2004. It now has 430 employees, of whom 210 are engineers. Its principal activity is designing USB flash controllers and related NAND (a type of technology for flash memory) flash applications. It also designs integrated circuits and provides system integration services.
Its products include controller ICs (integrated circuits) for card readers, pen drives, memory cards, flash disks, and other electronic devices.
These are exported worldwide.
Its revenue has ballooned from US$500,000 in the first year of operation to US$580mil last year. It spends between US$15mil and US$20mil annually on research and development. Clearly, Phison has overcome the rocky start.
What is it that motivates Pua in dealing with huge obstacles? “My passion has helped me overcome the hurdles and also, there is the desire to prove that we are right. It’s thanks to the support from my staff, partners and shareholders,” he says.
His maxim in life is to do things correctly everyday and to be patient so as to grow better. “I just want to raise my quality of life and be myself,” he adds.
To grow further, you have to keep improving yourself, he says. “We are our own worst enemy. We have to be patient and concentrate on the things we are doing.”
For those who want to go into business at a young age, he urges them to consider carefully such a move because setting up a business is not easy without working experience. “You need a team as it is not a one-man show. You need to have your core technology and values to stay competitive,” he adds.
Leadership management and creating a good environment are essential in the development of a company. So how does Pua treat his staff members?
They are like his family, he says. “We have to do the right thing for our staff and they will do the right thing for you.”
Local pride
To him, it is a simple principle: “Don’t treat others the way you wouldn’t want others to treat you. Your staff will like you more if you treat them like your friends. They will not like to work for you if you treat them as part of a money-making machine.”
This has been tested during the global financial crisis, when millions of people have lost their jobs. Although Phison’s revenue decreased from US$630mil in 2007 to US$580mil last year due to the downturn, Pua does not believe in retrenchment and insists that the company’s best assets are its employees.
“We didn’t implement a retrenchment programme. In fact, we increased salaries and paid bonuses,” he says. He points out that although last year’s net profit dipped, it was a nevertheless a good sign that it was possible to register a profit even in these hard times. Thus, rewarding the staff was necessary.
Pua says his priorities in running a business are the staff, followed by suppliers, shareholders and customers. “I promise to share the company’s profits with my employees,” he maintains.
After being away from Malaysia so long, how does Pua feel about his homeland? “I’m like a foreigner in Malaysia but I like the place very much. I’m not really familiar with it now but I really miss the food here. This is my country and I keep track on the news in Malaysia,” he says.
He describes Malaysia as his motherland and Taiwan as his second home. “I am proud to be Malaysian, ” he adds.
He comes back to Malaysia once in three to four months as his parents are staying here.
“The quality of life is good in Malaysia as the pace is not so fast. This is a nice place to relax and enjoy, as there are mountains and the seaside. I will come back for my retirement.”
Fact File
Born: Malaysia (June 15, 1974)
Personal: Married with three kids
Education: Master's in Electrical Control Engineering
Career: President of Phison Electronics Corp (Taiwan)
Favourite food: Curry rice, Noodles, Hokkien Mee
Favourite place: Malaysia
Hobbies: Golf, Swimming, Sleeping
Values: To judge other people's feelings by one's own and to treat others with sincerity.